August 16, 1501

A block of marble remained neglected for twenty-five years, all the while exposed to the elements in the yard of the cathedral workshop.

This was of great concern to the Operai authorities, as such a large piece of marble not only was costly, but also represented a large amount of labour and difficulty in its transportation to Florence, Italy. In 1500, an inventory of the cathedral workshops described the piece as “a certain figure of marble called David, badly blocked out and supine.”

A year later, documents showed that the Operai were determined to find an artist who could take this large piece of marble and turn it into a finished work of art. They ordered the block of stone, which they called The Giant, “raised on its feet” so that a master experienced in this kind of work might examine it and express an opinion.

Though Leonardo da Vinci and others were consulted, it was Michelangelo, only twenty-six years old, who convinced the Operai that he deserved the commission.

On August 16, 1501, Michelangelo was given the official contract to undertake this challenging new task. He began carving the statue early in the morning on Monday, September 13, a month after he was awarded the contract.

What do the following have in common?

Webinars
Teleseminars
Website intro videos
Autoresponder systems
The Flip Camera
Squeeze pages
Sales letters
Video sales letters
Podcasting
Twitter
Facebook
A stage
A microphone
A telephone
Articles
WordPress
Photoshop

They all have the same thing in common…

They are tools. Nothing more. They can doing nothing without… YOU!

Oh… sure… that SOUNDS like common sense.

But think about it…

In the past few months, you’ve seen products promising:

Get Rich with Webinars

Make a Fortune with Teleseminars

Video Conversion Tactics

Podcast for Profits

Twitter Treasure

Facebook Financials

Money from Your Microphone.

Autoresponder Annuity

Blogging for Big Bucks

An so on.

And they all sound good and promising because those “tools” are sexy. Who doesn’t want a packed webinar? Who doesn’t want a huge podcast following? Who doesn’t want to host a tele-series to a sold out crowd?

Please hear me… It’s not that those and similar products are bad. They are fine as far as intructionals go. And the average user will get some results – but they cannot get the promised results. Because every single product leaves out the MAIN ingredient.

It’s like standing before a block of marble with your hammer and chisel and a set of blueprints. You can start chipping away. And you may knock some chunks off. But in the end “David” will not be standing before you; you’re just not skilled enough to make it happen (and neither am I).

Fortunately you do not need the skill of Michelangelo to take internet business tools and sculpt a masterpiece of income.

You can get good at ONE skill and it instantly makes you the master of all the tools above! But without it, all those tools are practically worthless.

This one skill has created more fortunes than any other.

This one skill has transformed more lives than any other.

This one skill has inspired men and woman to place their lives on the line.

This one skill has shaped nations and toppled leaders.

This one skill has created more anchored memories than any other skill.

Real quick, let’s play, “Who Said?”

As you play just roll your mouse over the picture area to reveal the photo of the original statesman or woman!

Who Said, “I have a dream”?

Who Said, “You can have everything in life you want if you just help enough other people get what they want”?

Who said, “I did not have sexual relations with that woman, Miss Lewinsky”?

Who said, “Paul Evans! You get in this house right now young man!”?

On that last one I bet you heard the same phrase with your name inserted!

Do you see how powerful words are? Words anchor memories and shape destinies!

Which brings us back to the #1 skill that injects profits into every single tool listed above.

The One Essential Skill?

Please don’t tune me out because of fear or because you think you’re not a speaker. The truth is you are and if you decide to ignore this you’re kissing big, big, big money goodbye.

People hear speaking and they automatically think of standing alone on stage. Filled seats. A podium. A microphone. A projector. Sweaty pits and palms. A dry mouth. Vibrating knees. A frozen mind.

Yes, that’s one kind of speaking.

Here’s another kind of speaking…

The kind of speaking were people cannot wait to hear you. Where they cannot wait to buy from you. Where the “virtual” crowd invites a guest. The kind of speaking where testimonials pour in because your webinar, podcast, teleseminar, video product, etc was just downright AWESOME.

Lean in here real close…

If you do any kind of audio or video and don’t think that everyone in your market should be listening to you, then you’ve got some real issues to get past. There’s just no way around this. If you want to make REAL money with all these tools your being sold, then you HAVE to communicate with confidence.

You have to design presentations that entertain, educate and equip. It’s not optional.

It doesn’t matter if it’s a free webinar or a 4 week video course, you have got to be able to deliver strong.

Your training/teaching/speaking should be so solid that you look over your notes and say, “Wow! The folks who show up today are lucky. This stuff is GREAT!”

And I am not suggesting for a minute that you become arrogant.

I’m just stating the fact that you owe it to your audience (your customers) to give them only the best.

And if you’re your not a great communicator, you’re not giving them your best… period. Plus, you’re nowhere near the money you could be making.

Being boring will slaughter your income online…

Just put a mental checkmark in the box of ever one of the following you have experienced.

Have you ever left a webinar because it was BORING?

Have you ever stopped listening to an interview because the guest was hammering out Uhs and Ahs like a member of the mob with a tommy gun?

Have you ever fallen a sleep during a speech or seminar?

Have you ever wondered, “Where they heck did they get this guy? We could have thrown a dead cat into a crowd and gotten someone better!”

Have you ever been to a website, saw the intro video and forwarded it to a friend because it was so bad you just had to make fun of it?

Have you ever been excited about a product you just bought and were immediately disappointed because the content was decent but the product creator was deathly dull?

Have you ever bought a product and it was so great you couldn’t wait for the next release?

Have you ever listened to a podcast and subscribed because you did not want to miss an episode?

Have you ever watched a video at a site and immediately opted in for their email list?

Have you ever listened or watched a marketer and thought “Wow, I wish I had the same ‘magic’!”?

Have you ever said, “That was just so awesome. I have got to learn how to do ________ like that!”

Here’s the often ignored truth…

Anyone can talk; few communicate.

Anyone can put together a PowerPoint; few present.

Anyone can turn on the recorder; few captivate.

Anyone can step in front of a camera; few connect.

Anyone can do a presentation; few persuade.

Insert your favorite product creator or marketer – chances are better than good that you love the way he or she passionately persuades. Love the way they write. Love their products. In other words they know how to communicate in social currency and they convert it to cash when you buy. Don’t you want that to be you?

Instead of continuing to buy their tools, why not tap into the power that causing you to buy… persuasive presentation!

–Take a Peek at the Sidebar

OK, I know what you’re thinking…

These are my numbers and I am not about to suggest that you will have the same results. BUT, I am going to show you just how virtual persuasive speaking is the fastest money on the planet. And I am going to run some financials for you to chew on.

1 :: Right now my speaking fee is $10,000 for a 90 minute keynote. That’s not an accident. You don’t get paid to be boring!

2 :: In October I held a webinar that generated over $60,000 from a list of 1,400. No, not kidding. How is that possible with a list that small? A passionate, persuasive presentation. (And I don’t mean manipulation. The student LOVED the course and said they accomplished more than with anything they’ve bought online before.)

3 :: When launching Membership CSI a limited 25 slots @ $500 were sold out in under 7 minutes without any launch tricks. You see, when you’re known for products that educate, equip and entertain then selling is simple.

4 :: My little “simple six” site has 2600 members @ $10 a month. Would they stay if delivery was dull? No way!

Think about it. If you knew you were a strong presenter, you could announce a webinar today, hold it live this weekend and lock in some dough!

In fact, as a test I did that very thing. I announced a webinar. Charged $97 and limited it to 10 spots. It was filled and we had a blast! It was super simple and required about 10 minutes of prep work. Oh… what did I sell? (Well, I reveal that and 3 more of the hottest webinar formats in Module 3 of the Platinum Profit System).

When you’re a Platinum Presenter you…

Create loyalty.

Generate products like a machine.

Make money on demand with webinar and teleseminars.

Now hear this! You can get people to a webinar or telecast once. But they will not come back if it’s dull, boring or a waste of time. You know what they say… fool me once… shame on… fool me twice… uh… perhaps George should tell us…

People won’t be fooled again if they buy from you and it’s weak. They won’t show back up if your training or teaching is boring.

There hasn’t been a single time in your life you said, “Let’s go hear this guy rumor has it he’s dull.”

To make sure you’re fascinating, create solid products and have your crowds show up time and again, you need…

Remember the opening story…

“Michelangelo, only twenty-six years old, convinced the Operai that he deserved the commission.”

How do you suppose that happened? Do you think he was soft spoken? Stammering and mumbling? Do you think his speech was filled with stuttering and sputtering?

Don’t be silly. He was a master presenter.

Beginning Monday, March 7th you will become a master presenter as well. Your online hammer and chisels will begin sculpting more income for you.

Every Monday (March 7, 14, 21, 28) we’ll get together for live training. Every Thursday (March 10, 17, 24, 31) we’ll have a live coaching call to answer any and all questions you have about the current week’s training.

In Module 1 The Power of Persuasion – you’ll immediately tap into the hidden psychology of speaking. The “secret arts” of the stage & web. You’ll instantly be able to apply these covert persuasion strategies to your online events.

How to create instant rapport with your customers.

How to control and predict the steps your audience will take.

How to “command” your audience and have them do exactly what you say.

The biggest sin you could ever commit when presenting.

The exponential power of the trainer’s triangle.

How the classified 3H anchors you as the authority in your market.

In order to control a market’s actions you must control their ______.

The Law of the Congregation and how to leverage it for high profits from a small list.

Two voices your audience is listening to. How to combine them into one powerful force of influence.

The perfect presentation formula will make it so easy to create talks they practically present themselves.

Amy Harrison spoke at her first internet conference recently. She had her notes. Had her plan.

The ring of fire! Every presentation you make better be surrounded by ___________. This gives you entry and influence into the hearts of your audience. It makes them quickly join your “cause” and follow you wherever you lead.

An undercover way to start your training/products that bonds you to the audience and cements your authority. No more boring “this is why you should listen to me” intros. No more trying to impress the virtual crowd. This is so subtle, yet strong that everyone will subconsciously agree that they MUST listen to YOU.

Step by step

Your platform is any “stage” your audience looks to or listens to for your personal guidance.

How to turn Steve Jobs and Apple into your employees.

The 1 in 3 principle. How to turn every presentation into 3 layers of content. And how to distribute them for maximum views and traffic.

The top 3 platforms and how to master them in less than 24 hours.

4 genius webinars that are easy to fill. Two of them will generate fast, easy, top of your head profits. These events are just fun to host and make you a hero to your people.

How to use the most powerful broadcast podium. Google visits this site multiple times a day. You can use it to leverage credibility and get your message to the masses. (Plus get awesome authority backlinks to your sites!)

Step by step guided tour of my favorite webinar platform with all the bells and whistles (And what makes it more powerful and profitable than the rest).

Step by step guided tour of my favorite teleconferencing platform and why it’s so fun and easy.

Simple vocal adjustments you can make on any platform to give you more authority.

All my tools. People keep asking about the camera, screen capture, microphone, software, system, etc that I use. You’ll get the complete list and why I made those choices.

You can’t make a dime if they don’t stay on the line. You’ll get ten ways to keep people focused and on fire. How to keep them tuned in to the very last word. Of course, you do not use all ten at once. You want to mix it up so people don’t get used to a pattern which makes you predictable. I’ll show you how.

The “Model” Close.

The “Welcome” Close.

Value Pricing Secrets.

How to prequalify your attendees and make the more likely to buy.

How to sell without selling

How to create high converting offers.

Extreme value, low delivery energy add ons.

The easiest, super lucrative offer you can make TODAY (or any day).

–You Can Buy All The Tools You Want

Whether your microphone is on the stage or on a webinar and whiff of fear and insecurity will create massive disconnection.

Confidence works like a magnet. It attracts. Doubt and fear repel.

You will crush this type of thinking… “I can’t…” “What if I…” “Who am I to…” “What will _____think…” “If only I could____then…” “What if they discover I’m a poser?”

With Platinum Confidence you will…